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SaaS Product Positioning: How to differentiate in a Competitive Market

Positioning your business’s core value proposition is the foundation on which all good startups are built. Through my own experience …

Nuances of Scaling B2B Startups Globally (Part 2)

Shreyas Nair, the Chief Strategy Officer at Scale It Right and the second speaker at the November edition of GTMDialogues, …

Nuances of Scaling B2B Startups Globally (Part 1)

The November edition of GTMDialogues, hosted in partnership with Pentathlon Ventures and HeadStart (Pune), saw SaaS founders gather for a …

‘Be the Buffalo charging at the storm’ Portfolio in Focus: The Tripeur story

The Business travel management space was buzzing in 2019. Tripeur, like other SaaS companies, were on a steady path of …

A (tried and tested) recipe for success in the SaaS world!

We are privileged to be in the midst of a SaaS boom — Indian SaaS companies raised $6 bn in …

The next SaaS Goldrush is here – and API’s are driving it!

How far back in time would you travel if you had a time machine? For a regular person, traveling back …

Deciphering the ‘Series A’ Code: The Holy Grail For Early-Stage Companies

One of the most critical milestones for a startup is successfully raising Series A funding. More than 50% of Series …

The Evolution of Indian E-Commerce

To predict the future of an industry, one has to reflect back on the history and the evolution of the …

Emerging SaaS opportunities in the E-commerce space

Indian D2C Startups raised 1.5b USD in 2021, while ecom enabling businesses raised 1.6b USD in 2021. It sounds counterintuitive …

Bias To Action

The SaaS industry does not slow down for anyone. For entrepreneurs, the growing market poses multiple challenges and just as …

Levelling Up with Gamification

When you buy clothes online, your online wallet is credited with points. As you struggle to choose a piece of …

Thinking Big and Scaling Growth: The Mindset Shift

When you play the game of Monopoly, your eyes are set on every single property on the board. You count …

How to build a self-driving Culture

In the last vlog on culture of scalability, you talked about ‘driving’ rather than being ‘driven’. What does it mean …

Is Party round right for you?

Though counterintuitive, Covid-19 has turned tables between founders and VCs. Today, founders can negotiate multiple term sheets at the same …

The Rise of E-Commerce Enablers

Think back to your last purchase. It could have been a high-end watch or groceries for the week. Chances are …

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