What drives the growth of your business ? Is it Product or Sales ? Without Product what is that you are going to sell and without a Sales team the product won’t sell for itself ? Who is ultimately the “Supreme” ? This debate is evergreen and likely never going to lose its steam. Clearly, …
Decoding sales-led growth vs. product-led growth Read More »
If you are a early stage SaaS company, below are 5 key buckets of metrics that you can track and report to your stakeholders. Metric Category What to track (MoM) Why to track Conversion Funnel No. of visitors, signups / free trials, purchases, source of visitors (paid, organic, other channels etc.) to keep a …
5 ‘actionable’ metrics to track in a MIS of a SaaS business! Read More »
Like Reid Hoffman rightly said, “Running a startup is like jumping off a cliff and building a plane on the way down” The journey is invariably one hell of a ride but ask those who have undertaken it and they will say that it was worth every bit of the efforts, pain, excitement and what …
As someone who operates a B2B SaaS focused fund and user of several SaaS products myself, I had an opportunity to attend 100’s of product demos in last few years. The experience has been really mixed bag particularly with young Indian startups. Several of the demos were given by founders themselves and I felt that …
