Taking the leap: Commoditising ad fraud tech for the benefit of all | Portfolio in Focus: The ClearTrust story
When the folks at ClearTrust mapped their product journey, adopting an API-first approach made sense. This was a calculated risk. The 2020 year startup is working in an industry (cybersecurity) that is fast gathering pace. And ClearTrust wanted to ensure that ad fraud detection is adopted at scale. But what’s the scope of the problem? As spending …