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Hello everyone, It’s the last month of the year and what a year it’s been. 2025 will be remembered as the year AI adoption matured, market valuations stabilized and founders sharpened their focus on sustainable, measurable progress. As we close the year and quarter, here’s a quick look at the signals shaping 2025. — Navigating […]
Pentathlon Pulse 5.0 Read More »
Pentathlon Ventures brought together its portfolio founders, investors, and ecosystem partners for an exclusive day of learning, networking, and celebration on October 11, 2025, at Hotel Ritz Carlton in Pune. The event featured two distinct segments designed to maximize value for different stakeholders in the B2B tech ecosystem. The Founders Day session (10:30 AM to
Pentathlon Ventures Hosts Successful Founders Day and Partners Evening in Pune Read More »
Hello everyone, Half the year’s nearly gone, and with Q3 right around the corner, it’s the perfect time to pause and take stock of what Q2 set in motion. Founders are tightening their builds, AI is moving from side tool to core infra, and go-to-market muscle is becoming the real edge. — The Shifting Venture
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Hello, everyone! Before we get too far into Q2, here’s a quick pulse-check on what Q1 set in motion. Startups are moving smarter—building faster with LLMs, spending leaner, and executing like the next round depends on it. Here’s what you’ll find in this edition: Topical Take: Is AI the Friend B2B Startups Deeply Seek? Gireendra
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At Pentathlon Ventures, we back founders solving real, high-impact problems, especially in industries that have long been overlooked. Today, we’re proud to announce our investment in OneStack, a fintech company reimagining how India’s cooperative banks operate in the digital age. Despite serving over 230 million people, India’s 100,000+ cooperative banks remain stuck in the past—dependent
Bringing Bharat’s Banks Online with OneStack Read More »
Welcome to the second edition of Pentathlon Pulse 2024: What a Year It s Been! So, what’s inside this edition? 2024 has been a whirlwind year for the startup ecosystem! From navigating unpredictablemarkets to harnessing the rise of AI, startups didn’t just weather challenges—they turnedthem into opportunities to grow. The ecosystem grew stronger, with many
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Venture capital firm to provide mentorship and support as association partner for IIT Kharagpur’s premier business model competition. Pune, India, December 11, 2024—Pentathlon Ventures is proud to announce its role as the Association Partner for Empresario 2025, the esteemed global business model competition organized by the Entrepreneurship Cell, IIT Kharagpur. In this capacity, Pentathlon Ventures
Welcome to the first edition of Pentathlon Pulse This is where you get a low-down on everything Pentathlon, including our portfolio companies, their performance, media activities, and an interesting take on the current B2B tech landscape. Here’s what we’ll cover. What’s the latest If there’s a word today that can evoke contrasting emotions from one
Pentathlon Pulse 1.0 Read More »
Siddhesh Rane from Sprinto shared profound insights on account-based marketing (ABM) and demand generation strategies, emphasizing their nuanced application in B2B SaaS companies. This blog distills key points from his presentation, offering actionable strategies for startups and established companies alike. Understanding Your Audience Identifying and understanding your ideal customer profile (ICP) forms the foundation of
Rethinking ABM and Demand Gen in B2B SaaS: Insights from Siddhesh Rane of Sprinto Read More »
Kavan Antani, CEO of IndieFolio, recently shared enlightening perspectives on leveraging content marketing as a pivotal go-to-market strategy for B2B SaaS companies. Despite common skepticism about content marketing’s effectiveness in the B2B SaaS sphere, IndieFolio’s success story serves as a compelling testament to its potential. This blog post encapsulates Antani’s key strategies and insights, highlighting
Amit Upadhyaya, VP of Client Growth and Strategy at OnlineSales.ai, shared critical insights into the company’s thoughtful approach towards scaling and entering new markets globally at a recent GTMDialogues event. This blog delves into the strategies that underscored their success and the lessons learned along the way. Balancing Speed and Stability in Growth Amit likened
Mastering Global Expansion: A Case Study from OnlineSales.ai Read More »
In the busy world of SaaS, the bedrock of success lies in groundbreaking technology and the synergy between innovative software and robust customer engagement strategies. In a recent candid discussion at GTMDialogues, Nilesh Chhajed, an expert in the SaaS and tech landscape, shared invaluable insights into the critical essence of customer success. Reflecting on the
Vignesh, co-founder of Rocketlane, shared invaluable insights at a GTMDialogues event, chronicling Rocketlane’s evolution and strategic approach to product marketing. This journey from the initial concept to serving 400 customers showcases the crucial role of messaging, positioning, and continuous innovation in the competitive landscape of software solutions. From Clear Messaging to Defining a Category Rocketlane
Rocketlane’s Path to Product Marketing Mastery Read More »
What Inbound Engine Can Do for Your Enterprise – Insights from Sanjeev Sularia When it comes to steering a successful enterprise, understanding your customer’s needs is paramount. Equally crucial are identifying the right metrics to measure your progress and fostering a work culture that encourages growth. In an enlightening discussion with Sanjeev Sularia, the CEO
June 2023 – Mumbai Read More »
Exploring the Importance of Revenue Operations with Vinod Kumar Nagarajan When it comes to optimizing a startup’s revenue, understanding and effectively implementing revenue operations is more than essential. In a deeply insightful dialogue with Vinod, a seasoned revenue operations leader, we dive into the cross-functional world of revenue operations and how it knits sales, marketing,
May 2023 – Bengaluru Read More »
By : Sudhanshu Srivastav (external contributor) with Gireendra Kasmalkar Why do SaaS businesses command high ARR (Annual Recurring Revenues) multiple or forward-looking revenues? There’s a few reasons: the stickiness of the product, the predictability of recurring revenues and the high margins. Companies providing IT solutions, support and services miss out on the high ARR multiple
How far back in time would you travel if you had a time machine? For a regular person, traveling back even a decade would be a huge shock. Large parts of our current reality either didn’t exist or were in their infancy. In a little over ten years, social media, IoT, voice searches, short-form video
The next SaaS Goldrush is here – and API’s are driving it! Read More »
One of the most critical milestones for a startup is successfully raising Series A funding. More than 50% of Series A startups became successful businesses, according to data. On the other hand, the failure rate for pre-seed and seed-stage enterprises is relatively high, at 80%. After establishing a track record, companies seek Series A capital
Deciphering the ‘Series A’ Code: The Holy Grail For Early-Stage Companies Read More »
To predict the future of an industry, one has to reflect back on the history and the evolution of the same. At Pentathlon Ventures, we have been an active investor in the e-commerce enablement space and have built a portfolio of ~7 companies which caters to e-commerce. Being an active investor, we can see that
The Evolution of Indian E-Commerce Read More »
Indian D2C Startups raised 1.5b USD in 2021, while ecom enabling businesses raised 1.6b USD in 2021. It sounds counterintuitive that the tech that enables the D2C industry is raising more capital than the industry itself? This will probably help make sense out of it – Shopify has over 1.5m merchants on its platform. Only
Emerging SaaS opportunities in the E-commerce space Read More »
Edition 2 l 1st August 2021 Welcome to the second edition of DNA of Scale. This edition is a 5-minute read on AI applications in healthcare, specifically the diagnosis of disease and planning of care. 5 problems to be solved 1. Shortage of Clinicians Most countries face a severe shortage of radiologists, radiographers, sonographers, and
DNA of Scale # 2 | AI in Clinical Decision Support: Part 1 Read More »